Open-4-Business


Explore A New Route to South Lake Tahoe

During the partial and full closures expected over the next two construction seasons, why not take advantage of the beautiful alternate route to get to Lake Tahoe? The alternate route to South Lake Tahoe unfolds a surprising new adventure of history, scenery and discovery.


 
Tahoe Basin from Echo Summit

Tour the Historic Gold Country of El Dorado

The drive, which adds 35 miles or less to the trip, is a wonderful opportunity to tour the historic Gold Country of El Dorado and Amador Counties. Along the way, explore historic Victorian inns, unique dining and shopping, and rustic Gold Rush era museums and mine tours. Plan your Way 2 Tahoe and check out the following visitor information and guides:

 

 

Historic Luther Pass

Historic Luther Pass

Luther Pass (where U.S. Highway 88 connects with U.S. Highway 89) is named after Ira M. Luther, one of the "Irish Brigade" described by Mark Twain in “Roughing It.” In 1854, Luther traversed the pass by covered wagon; he was also involved in later efforts to use the pass as the route for the Central Pacific Railroad.

The initial route for the Pony Express across the Sierra Nevada in 1860 connected Placerville and Lake Valley across Luther Pass to Woodfords and on to Nevada, but the route was quickly changed to use the Kingsbury Grade instead.

Nowadays, during the ski season, the pass serves as an important connection between South Lake Tahoe and U.S. Highway 50, to the north of the pass, and the Kirkwood ski area to the south. In the summer, it connects those areas via Monitor Pass to U.S. Route 395 and the eastern Sierra.

 

Visit Our Way 2 Tahoe Business Partners

 
 

 

Promote Your Business During the Echo Summit Bridge Rehabilitation Project

 
 

Promote your Special Offer on Way2Tahoe.com
Caltrans welcomes businesses to advertise special offers on the Way 2 Tahoe project website.

EXAMPLES:

Way 2 Tahoe Special:

Mention Way 2 Tahoe and receive $1off a combo meal; or receive 10% off any custom order.

Happy Hour Special:

Mention Way 2 Tahoe and receive any appetizer 50% off from 4 to 6 pm from date to date.

Simply fill out the form and click submit and we’ll get it uploaded on the promotion page.

If you have logos or coupons, please email them to Casey@sagentmarketing.com.

Connect Your Business to the Campaign Using Social Media:

Connect with the Way 2 Tahoe campaign on Facebook and Twitter! “Like” and “Follow” the Way 2 Tahoe campaign with your business’ Facebook www.fb.com/Way2Tahoe, and Twitter (@Way2Tahoe) accounts, and the campaign will provide an @mention to promote your business and specials in a news-feed update and tweet. Following are links to the Facebook Page and Twitter account.

Fb.com/Way2Tahoe

Twitter.com/Way2Tahoe

If you have any questions or difficulty with the form, please call Casey at (916) 359-8316.

 

Tell Us About Your Special Offer

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